News & Insights

Back and Better Than Ever: The 2024 Cooperative Difference Survey

The Cooperative Difference Survey is back, with a revamped approach to provide an even better experience for your members and more actionable insights for your cooperative. Featuring new content and questions, each participating co-op will receive focused insights from local member feedback on performance in areas that drive satisfaction, understanding of the cooperative difference, communication preferences, interest in energy management programs and technologies, and more. Enhancements for 2024 include:

Created by electric cooperatives for electric cooperatives, this survey has provided valuable data and analysis to more than 350 cooperatives since 2004. Sponsored by Touchstone Energy®, the effort supports development of strategic plans and communication strategies that foster trust, understanding, and member satisfaction.

What you get by participating:

For more information about all topics included in this year’s survey, deliverables for participating cooperatives and pricing, please contact Cooperative Insights.