Lindsey Davis Joins Cooperative Insights Team

Cooperative Insights is proud to announce that Lindsey Davis has joined the team as Director of Marketing and Market Research. In her expanded role, Lindsey will leverage more than a decade of experience in cooperative communications, overseeing Cooperative Insights market research services that enhance engagement between cooperatives and members in a rapidly changing energy environment.

“Cooperative Insights empowers co-ops nationwide with data and analysis to inform strategies and bolster efforts to enhance service and exceed the expectations of members,” Davis said. “I am honored to be part of this exceptional team and to apply my experience to support evolving needs and strengthen strategies to connect with members.”

Since 2011, Lindsey has served in marketing and communications roles at North Carolina’s Electric Cooperatives, leveraging market research data to build strategies and develop targeted communication materials. She holds a journalism degree and a graduate certificate from the University of North Carolina at Chapel Hill, and she is a Certified Cooperative Communicator.

She joins the team following the retirement of Scott Saff in December of 2022.